Nintendo is the latest games console manufacturer to announce second screen functionality. i.TV is the company making it possible.
i.TV has announced a partnership with Nintendo to create Nintendo TVii, a built-in service on the Wii U console that redefines how consumers find, watch and engage with their favorite video entertainment. Nintendo TVii will debut when Wii U becomes available in North America on Sunday, November 18th. i.TV are creators of the most downloaded TV guide app in the history of Apple’s App Store, i.TV designs and builds second screen and social TV experiences for brands like AOL, Huffington Post, and Entertainment Weekly
“Nintendo TVii combines show discovery, remote control, and social interaction, all in one experience. There’s nothing like it on the market,” said i.TV CEO, Brad Pelo. “We are thrilled that Nintendo shares our vision for the future of television and is making it a reality with Nintendo TVii on Wii U.”
As Pelo explained to Engadget, ”For Nintendo TVii, there is a mutual benefit in existing relationships we have. Like TiVO for example — we were the first to bring TiVO to the mobile platform. There’s also the benefit of tests that we have done over the years with the cable companies, based on components of our platform.” As a result the new Nintendo Wii U console will be able to carry OTT services such as Netflix and Hulu plus.
“Nintendo TVii makes watching TV more simple and fun by combining and displaying video content from a variety of sources all in one easy-to-use second screen experience,” said Zach Fountain, Nintendo of America’s Director of Network Business. “i.TV’s strong legacy and commitment to reinventing TV make them an ideal partner to help bring Nintendo TVii to life.”